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Our Story

SmartShift Energy began at Zinc's venture builder programme, where Oliver and Natalia met. Now co-founders, they were united to tackle the problem of residential demand-side flexibility and SmartShift Energy was founded in early 2024 and based in London, UK.

We are on a mission to empower residential consumers to substantially reduce their energy costs by effortlessly harnessing the value of demand-side flexibility in the future home.​

Meet the team

Our Partners

Zinc VC
Imperial College London
Islington Council
Startup Discovery School
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